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Dairy Solutions

Dairy products have been a part of consumer diets for a long time, known for their high nutritional value. With the improvement of residents' consumption levels and health awareness, the demands for dairy product quality and variety have been continuously increasing. Enterprises need to develop differentiated products to meet consumers' needs for health and diversified diets. Developing high-quality, fresh, natural, delicious, nutritious, and health-beneficial products has become the top priority for dairy enterprises. Bairui's application engineer team, in combination with market trends, focuses on perfectly combining deliciousness and functionality to develop new products that suit different health needs and are popular among consumers. This helps dairy enterprises enhance product value and achieve new profit growth points. After years of hard work and dedication, Bairui has successfully created numerous classic products such as pure fresh milk, classic pure milk, emulsified fresh milk, cream vanilla, chocolate, soy milk, corn, red bean, peanut, red date, matcha, oatmeal, etc., all of which have received unanimous praise.

Beverage Solutions

Consumers' attention to healthy beverages has been continuously increasing, and health concepts such as low sugar, low fat, no additives, and organic have become important trends in the market. Bairui has gathered numerous experienced flavorists and application engineers who are not only skilled in blending essences suitable for traditional beverages but also able to promptly and effectively create trend-setting new fragrances and flavors for new areas such as coffee, tea, and cocoa that are currently popular in the international market. Bairui has successfully launched a series of classic products in the beverage industry, such as latte, peach oolong, strawberry, blueberry, watermelon, coconut, lemon, grapefruit, orange juice, apple, mango, milk tea, iced black tea, passion fruit, raspberry, and more. When selecting raw materials, flavorists and application engineers pay more attention to the natural health of the ingredients, resulting in good market effects.

Ice Cream Solution

The cold beverage industry, as an important branch of the food and beverage industry, encompasses a wide range of products such as ice cream, ice lollies, smoothies, popsicles, and iced beverages, and occupies a significant market position. With the increasing attention of consumers towards health, health concepts such as low sugar, low fat, no additives, and organic have become an important trend in the cold beverage market. In particular, niche markets such as healthy drinks, low sugar milk tea, and sugar-free tea drinks have grown rapidly and become an important driving force in the market. Through continuous innovation, the team of Bairui flavorists and application engineers has launched more new products that meet consumer demands. Bairui has successfully launched a series of products in the cold beverage industry, such as banana, strawberry, blueberry, grape, watermelon, mung bean, red bean, old popsicle, peach oolong tea, plum juice, lemonade, and milk flavor. In the process of serving customers, we pay attention to the selection of raw materials to ensure product quality and taste.

Candy Solution

As one of the two traditional pillar snack industries in China, the confectionery industry has seen a continuous enrichment of candy product types with the intensification of market competition. From traditional hard candies and soft candies to novelty and eco-friendly candies, it has met the diverse needs of consumers. Through the research and experimentation of perfumers and application engineers, as well as repeated evaluations by a professional flavor evaluation team, Bai Rui has successfully launched a series of classic candy essences, such as sweet orange, strawberry, pineapple, cantaloupe, apple, watermelon, extra-rich milk, cream, cranberry, white peach, mint, ginger juice, yellow peach, etc. Among them, sweet orange, strawberry, yellow peach, pineapple, extra-rich milk, coffee, cheese, etc. have taken the lead in overcoming the challenge of heat resistance. Meanwhile, with specialized system analysis, a series of comparative tests have been conducted for different candy product categories such as hard candies, soft candies, tablet candies, toffee, gel candies, and chewing gum, achieving the application of different essences for different types of candy products.

Essence Function

The role of essence is not limited to adding aroma or flavor to products; it also involves improving product quality, enhancing user experience, and strengthening brand competitiveness, among other aspects

Fragrant Effect

Some products, such as carbonated drinks and hard candies, do not have their own aroma, but need to be infused with fragrance to give them a certain aroma and flavor.

Taste Correction Effect

Cover the unpleasant smell in products. Some products have unacceptable smell. Correct the smell by selecting appropriate essence to make people happy.

Alternative Role

If natural products cannot be used directly due to insufficient supply or price factors, essence can be used as a partial substitute.

Auxiliary Role

Some products with good aroma should be set off by selecting aroma and its corresponding essence due to insufficient aroma concentration. After adding essence, the freshness of aroma can be highlighte

Stabilizing Effect

The aroma of natural products is difficult to be consistent due to factors such as geography, environment, conditions, and climate. Adding fragrance can play a basic role in unifying and stabilizing t

Supplementary effect

Help products that have lost most of their aroma due to processing and other reasons achieve the desired level of aroma.